Custom Campaigns. Smarter Bids. Continuous Growth With Amazon Advertising (PPC)
Stop wasting ad spend. We create data-driven Amazon PPC strategies that put your products in front of ready-to-buy customers—while maximizing sales and lowering ACoS.
📊 Get higher rankings & more visibility
💰 Boost conversions & ROAS
🔧 Hands-free, expert-managed PPC
Schedule your strategy call today. Let’s scale your Amazon sales.
Contact Us To Learn More
Why Amazon PPC Is Essential for Sellers
Immediate Visibility That Drives Results
While organic rankings require time and effort, Amazon PPC gets your products in front of buyers instantly. Sponsored placements ensure your listings appear at the top of search results—putting you ahead of competitors from day one.
Drive Targeted Traffic That Converts
Our data-driven PPC strategies attract high-intent shoppers who are ready to buy. By targeting the right keywords and customer segments, we help you maximize conversions and improve your return on ad spend.
Scale Sales and Expand Market Share
PPC isn’t just about visibility—it’s about growth. We help you gain traction in competitive niches, win top-of-page placements, and steadily grow your market share against established brands.
Boost Organic Rankings Through Paid Momentum
The more your PPC campaigns convert, the more Amazon’s A9 algorithm rewards your listings. PPC sales feed your organic rankings, helping you gain long-term visibility even when ad budgets are reduced.
Cost-Efficient Advertising with Full Budget Control
Amazon’s pay-per-click model means you only pay for actual clicks. Through smart keyword selection, negative keyword pruning, and real-time bid adjustments, we minimize waste and maximize your advertising ROI.
Total Campaign Flexibility and Strategy Optimization
Whether you're launching a new product, promoting a seasonal offer, or scaling a top-seller, Amazon PPC gives us full control to adjust strategies on the fly. From bid adjustments to A/B testing, we tailor campaigns to your evolving goals.
Our Amazon PPC Management Process
Our end-to-end PPC & account management service ensures your campaigns are structured, optimized, and continuously refined for maximum efficiency and profitability.
Keyword & Niche Research
We conduct extensive keyword research to identify high-converting search terms that align with your product and audience, ensuring your ads target relevant, high-intent shoppers.
Competitor Benchmarking
We analyze top-performing competitors to understand their PPC strategies, keyword usage, and ad placements, allowing us to craft a strategy that outperforms them.
Campaign Structure Planning
A well-structured campaign ensures efficiency and scalability. We organize campaigns based on match types, product categories, and keyword intent to maximize conversions while controlling costs.
Sponsored Products Ads
We create highly targeted Sponsored Products campaigns that place your listings in front of buyers actively searching for related products—driving direct sales and improving rankings.
Sponsored Brands Ads (for Brand-Registered Sellers)
For brand-registered sellers, we leverage Sponsored Brands Ads to boost brand visibility, showcase multiple products, and drive traffic to your Amazon Storefront.
Sponsored Display Ads
We implement Sponsored Display campaigns that retarget previous visitors and show ads to shoppers browsing similar products, keeping your brand top of mind.
Automatic vs. Manual Campaigns
We strategically combine automatic and manual campaigns to gather data efficiently while maintaining full control over keyword targeting and bids.
Dynamic Bidding Adjustments
We utilize Amazon’s bidding strategies to adjust bids based on conversion likelihood, ensuring efficient ad spend allocation.
Negative Keyword Optimization
Eliminating low-performing and irrelevant keywords prevents wasted spend and increases ROAS.
Dayparting & Budget Optimization
We analyze peak conversion times and adjust bids or budgets accordingly to maximize profitability during high-traffic periods.
Ad Copy & Creative Testing
We continuously test headlines, product images, and ad creatives to identify the best-performing variations.
Landing Page & Listing Optimization
An optimized product listing improves ad performance and conversion rates. We ensure your product page aligns with search intent and ad messaging.
Match Type Testing (Broad, Phrase, Exact)
By testing different match types, we refine targeting and ensure ads appear for the most relevant search terms.
Real-Time Campaign Monitoring
We track key PPC metrics (ACoS, CTR, CPC, conversion rates) and continuously adjust bids, keywords, and ad placements.
Custom Performance Dashboards
Our clients receive detailed reports outlining ad spend, sales impact, keyword performance, and profitability—ensuring full transparency.
Scaling Winning Campaigns
Once we identify high-performing campaigns, we scale them by increasing budgets, refining targeting, and expanding keyword lists to drive exponential growth.
Our Amazon PPC Services Include
- Amazon PPC Campaign Setup & Management
- Keyword Research & Bid Optimization
- Negative Keyword Management
- A/B Testing for Continuous Improvement
- Retargeting & Sponsored Display Campaigns
- Ad Copy & Creative Optimization
- Custom PPC Reporting & Analytics
- Amazon DSP (Demand-Side Platform) Ads
Industries We Serve
We have helped brands across various industries achieve higher ROAS and scalable sales growth through Amazon PPC, including:
- Health & Wellness
- Beauty & Personal Care
- Electronics & Tech Accessories
- Home & Kitchen
- Apparel & Fashion
- Outdoor & Sporting Goods
- Automotive & Industrial Equipment
- Baby & Kids Products
- Food & Beverage
- Pet Supplies
No matter your industry, we customize Amazon PPC strategies tailored to your specific product category, competition, and business goals.
Why Choose P1F?
for Amazon PPC Management
Data-Driven Advertising
We don’t rely on guesswork. Every decision is based on real-time data, A/B testing, and performance metrics to optimize campaigns effectively.
Conversion-Optimized Strategies
We ensure that every ad click leads to a high-converting landing page, maximizing your return on investment.
Amazon Expertise & Compliance
With years of experience in Amazon’s advertising platform, we follow best practices and stay updated on Amazon’s latest policies and algorithm changes.
Custom-Tailored PPC Plans
Whether you're scaling an existing brand or launching a new product, we develop custom PPC strategies to fit your unique needs and budget.
Transparent Reporting & Communication
Our dedicated account managers provide regular updates, data insights, and strategy recommendations, ensuring you’re always in control of your advertising budget.
Success Stories & Real Results
Tech Accessories Brand
Optimized PPC strategy led to a 43% reduction in ACoS while doubling sales volume in 60 days.
Health & Wellness Brand
Through strategic keyword optimization and ad refinement, we achieved a 200% increase in ROAS.
Home & Kitchen Brand
Implemented a full-funnel PPC approach, resulting in a 37% boost in organic rankings and a 58% rise in total revenue.
Frequently Asked Questions
What is Amazon PPC and how does it work?
Amazon PPC (Pay-Per-Click) is an advertising model where you pay only when a shopper clicks your ad. It allows your products to appear in prominent positions on Amazon search results and product pages, helping increase visibility, traffic, and sales.
How much does Amazon PPC cost?
There’s no fixed cost—it operates on a bidding system. You control your daily budget and bid per keyword. The actual spend depends on competition, your target keywords, and how aggressively you want to scale.
How long does it take to see results from Amazon PPC?
You can start seeing traffic and sales almost immediately after launching campaigns. However, optimal results typically come after a few weeks of data collection, fine-tuning bids, and ongoing optimization.
How do I know if my Amazon PPC campaigns are profitable?
Key metrics like ACoS (Advertising Cost of Sales), ROAS (Return on Ad Spend), CTR (Click-Through Rate), and conversion rate indicate performance. Our detailed reports and dashboards keep you informed about profitability at every stage.
Can I manage Amazon PPC myself, or should I hire an agency?
Basic campaigns can be self-managed, but optimizing for profitability and scale requires expertise in keyword research, bid management, A/B testing, and strategy. Hiring an experienced agency like P1F maximizes ROI and saves time.
Will Amazon PPC improve my organic rankings?
Yes. Strong PPC performance drives sales velocity, which is a key factor in Amazon’s algorithm. The more conversions you achieve through ads, the better your chances of improving organic rankings.
Take Control of Your Amazon Advertising Success
Stop guessing and start growing. Contact us today to discover how our Amazon PPC management services can help you increase traffic, lower ACoS, and maximize profitability on the world’s largest eCommerce marketplace.